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Sponsorship & Advertising

Benefit from our reach and increase brand recognition with high visibility community events, high traffic locations, programs, team sports, print and social media.

 

The Carol Stream Park District not only serves the residential community but also the business community through partnerships, sponsorships and advertising. We have a great reputation for providing quality events, programs and competitive sports teams, and are happy to offer those platforms to businesses who want to support our mission and benefit from our reach. With so many options to choose from, there is sure to be an opportunity that will help you reach your ideal demographic and an area you can feel good about supporting.

Let our reach be an extension of your reach.

 

T-Shirt & Program Visibility

CONSISTENT & HIGH VISIBILITY IN THE COMMUNITY: Your company logo proudly displayed on program, team or tournament shirts. Sponsoring a program offers consistent opportunities to market directly to your ideal demographic and extend your reach in the community. Programs such as  Awesome Adventure Camp, Dance, Gymnastics, Preschool, Swim Team or Performing Arts offer businesses a wide variety of benefits and a consistent reach to program participants and their families. Program T-Shirts are worn on field trips, during competitions, performances and around town, offering continuous brand recognition and visibility far and wide. See drop down menu for full list of program sponsor benefits.

Awesome Adventure Summer Camp

Eleven weeks of activities, challenges, physical play, crafts and so much more, are what is in store for nearly 200-250 camp participants. Each week promises days full of fun activities, outings and outdoor play. Reach young families though consistent marketing when you sponsor Awesome Adventure Summer Camp. Camp shirts worn on weekly field trips offer visibility far and wide throughout the summer. Sponsorship options include: Financial, Entertainment or an interactive demonstration of which campers partake.

Benefits include:

  • Logo inclusion in camp promotional collateral:
    • Digital Website Ad
    • Email/Eblast
    • Social Media
    • Logo inclusion on program website with link to business
    • T-shirt (Applicable when securing a T-shirt & Marketing package, deadlines apply)
    • Additional benefits include
      • Literature included in participant backpack

Awesome Adventure Camp

Dance Recital Classes or Fortè Dance Company

Recital dance classes run from September through May. For ages 2-18, classes include Ballet, Jazz, Hip Hop and Tap. Dancers perform in the December Holiday Dance Showcase and the May Dance Recital.

Fortè Dance Company is a competitive year-round dance program for ages 8-17 that focuses on Hip Hop, Jazz, and Ballet. Dancers perform at local community events, the Holiday Dance Showcase, and the spring Dance Recital. Near the end of the season, all companies participate in a recreational competition.

Benefits include:

  • Logo inclusion in performance collateral:
    • Digital Website Ad of program
    • Email/Eblast
    • Social Media
    • Recital and Showcase programs
    • T-shirt (Applicable when securing a T-shirt & Marketing Sponsorship, deadlines apply)
    • On-site sponsor table at events twice a year.

Dance & Forte’

 

Preschool

The Preschool program annually accommodates 140 participants. Children ages 21/2 to 4 years are introduced to the school environment and work on developing their social, emotional and intellectual skills. Align your business with our long standing stellar reputation for providing a quality preschool program for Carol Stream and neighboring community residents. Reach young families through consistent marketing.

Benefits include:

  • Logo inclusion in Preschool year promotional collateral:
    • Digital Website Program Ad
    • Email/Eblast
    • Social Media
    • Four Monthly Newsletters (one for each class age range)
      • Include sponsor one-page attachment
  • Sponsor table opportunities twice a year.

Preschool

Swim Team

Instructional swim programs boast over 1,000 registrants, while 50 swim athletes compete on the Carol Stream Dolphins Swim Team. Winter or Summer program includes a 7-week season with weekly swim meets. A large all-team conference may be held at the end of the summer season, locations vary.

Benefits include:

  • Logo inclusion in regular program promotional collateral:
    • Digital Website Ad
    • Email/Eblast
    • Social Media
    • Logo on program webpage with link to company
    • T-shirt (T-shirt & Marketing Sponsorship available, deadlines apply)
  • Sponsor table opportunities throughout season.

Swim Program & Dolphins Competitive Swim Team

Performing Arts Theatre Program

The Carol Stream Park District proudly presents its popular theatre program for kids in grades K-10. We’ve grown to four performances, two casts, twice a year! We’ve amazed parents, friends and guests with acting, dance and song in a repertoire that includes Disney’s Mary Poppins, Lion King, Seussical, Aladdin, Mulan, High School Musical, Frozen and more! Winter and Summer productions offer sponsors thousands of impressions per production.

  • Logo inclusion in regular program promotional collateral:
    • Digital Website Ad
    • Email/Eblast
    • Social Media
    • Theatre programs
    • T-shirt (T-shirt & Marketing Sponsorship available, deadlines apply)
  • Sponsor table opportunities include two productions annually.

Performing Arts

Program T-Shirts

Program T-Shirts with your logo on them are worn long after events have concluded, offering you extended exposure in and around town and local communities.

  • Programs with T-Shirts: T-shirt sponsorships are available as an add-on to program marketing packages.
    • Dance Recital and Showcase
    • Fitness Events
    • Family Fun Run Event
    • Preschool
    • Summer Camp
    • Swim Team
    • Theatre Performances

Sponsor Tables at Events: Special Family Events, Fitness Events, Theme Nights, Sports Kick Off Days, and Preview Days.

ONE-ON-ONE INTERACTION: Event sponsorships puts you in the center of the action with one on one on-site marketing opportunities.  Interact with families and fitness enthusiasts, adults and seniors with a sponsor table at an event. Participants of all ages enjoy Family Special Events, Fitness Events, Team Kick Off Celebrations, and Program Guide Preview Days.  Seasonal themed events are scheduled year round offering sponsors a variety of event dates, venues, times and age groups for maximum opportunities to market directly to your ideal demographic early and often. Some family favorites include Flashlight Egg Hunt, Candyland Trail, Father’s Day Fishing Derby, Pumpkins & Munchkins, and Teenie Weenie New Years, just to name a few.

Family Special Events

Families gather to participate in various seasonal and specially themed events – such as Daughter Dance, Flashlight Egg Hunt, Pumpkins and Munchkins and so much more. Events include entertainment, crafts, meals and fun activities. Over 2,500 participants participated in 15+ different special events annually. There are so many opportunities to engage with families face to face when you sponsor an event.

Benefits include:

  • Logo inclusion in event collateral:
    • Digital Website Ad
    • Email/Eblast
    • Social Media
    • Logo on program website with link to business.
    • Event Signage
    • On-site sponsor table at event.

Fitness Events

Gain exposure with fitness center members from young athletes to active seniors, and everyone in between. Sponsors engage with members with on-site sponsor table for one-on-one interaction. Donate a prize for one of the themed monthly member challenges.

Benefits may include:

  • Logo inclusion in fitness collateral:
    • Digital Website Event Ad
    • Email/Eblast
    • Social Media
    • Monthly Newsletter (Fit Thoughts)
    • On-site sponsor table at event.

Fitness Events

 

Coyote Crossing Mini Golf Theme Night Events

Annually approximately 13,000 rounds of golf are played at 18-hole Coyote Crossing Mini Golf. Theme nights put an energetic twist on a family favorite activity. Sponsored Theme Night Events may include specialty music, lighting, and /or photo opportunities with special themed character, or even glow in the dark golf balls.

Benefits may include:

  • Logo inclusion in event collateral:
    • Digital Website Event Ad
    • Email/Eblast
    • Social Media
    • Event Signage
    • On-site sponsor table at event.
  • Sponsor event table opportunities include:
    • Era’s Night (June)
    • Wicked (July)
    • Stranger Things (August)
    • Pup & Putt (August)
    • Adult Only Theme Night (August)
    • Not So Scary Spooky Golf (October)

Coyote Crossing Mini Golf

Youth Sports & Youth Tournaments

PROMOTING PHYSICAL ACTIVITY & SUPPORTING OUR MISSION: Team Sports such as Baseball, Softball, Soccer, Basketball and Dodgeball promote many positive benefits in youth participants. Benefits such as physical activity, self-confidence, camaraderie and sportsmanship. Align your business with this positive message when you support team sport sponsorships. See drop down menu for marketing benefits.

Youth Sports Teams: Logo on Team Shirts and On-Site Vendor Tables

Seasonal youth sport teams sees an annual reach of over 2,300 youth participants in various sports. Support our programs and gain visibility with players, parents and spectators when you sponsor a sports team. Sport sponsorship opportunities include: Basketball, Baseball, Softball, Soccer or Dodgeball.  Participation and benefits vary by sport and season.

Marketing Benefits may include:

  • Baseball, Softball, Soccer
    • Logo inclusion on participant shirt
    • Social Media acknowledgement
    • Digital TV Sponsor Ad acknowledgment in facilities displayed throughout season
    • Professional team plaque with company name
  • Sponsor table opportunities include:
    • Opening Day Season Kick-Off Celebration OR
    • Promotional table during season, requires pre-arrangement.
    • Logo inclusion at event signage.
  • Basketball:
    • Logo inclusion on participant team shirts
    • Social Media acknowledgement
    • Digital TV Sponsor Ad acknowledgment in facilities displayed throughout season
    • Professional Team plaque with company name.
  • Sponsor table opportunities include:
    • Season Tip Off Celebration

 

 

Youth Sports

 

Youth Sports Tournaments - All Star Game

The Softball All Star tournaments bring intervillage teams from neighboring suburbs to complete in a 1-day tournament, approximately 400 participants annually.

Benefits may include:

  • Logo inclusion in event/apparel collateral:
    • Logo inclusion on tournament souvenir participant shirts, approximately 250-400 shirts
    • Social Media acknowledgement
    • Digital TV ad displayed in facilities
    • Website ad
    • May include signage at event.
  • Sponsor event table at event.

Adult Leagues Tournament Sponsor - Softball and Pickleball

ADULT SPORTS & LEAGUES, AND LOTS OF THEM: Year round opportunities give you plenty of visibility with adult athletes. Seasonal high volume softball tournaments offer one-on-one interaction, marketing benefits and plenty of exposure with nearly 400+ co-ed tournament goers and thousands of spectators. Annual in-house tournament favorites include Halloween Havoc and Turkey Shoot Softball Tournaments. Sponsorship includes logo on T-Shirt for brand visibility long after the dust settles at home plate.

THE HOTTEST NEW ADULT SPORT – PICKLE BALL: Pickle Ball has become the fastest growing adult league and is a great marketing platform to reach adults of all ages. Sponsor a fast paced Dill Pickle Classic Tournament

Adult Sports

Adult Softball Tournaments invite competitive athletes to play in tournaments organized and marketed by Carol Stream Park District. Dozens of teams equal hundreds of players per tournament, hundreds of participants, hundreds of spectators thousands of impressions. Fall opportunities include the ever popular  Halloween Havoc or Turkey Shoot. Annual tournament participation ranges from 140-160 players for in-house leagues.

Benefits include:

  • Logo inclusion tournament promotional collateral:
    • Digital Website Ad
    • Tournament Digital TV ads
    • Email/Eblast
    • Social Media Ad
    • Logo inclusion on Tournament T-shirt
  • Additional benefits include
    • On-site sponsor table at tournaments.
    • Sponsor(s) acknowledgement on social media following tournament.

Adult Softball Tournaments

 

BANNERS: Facility & Field

SO MANY WAYS TO MAKE A GREAT FIRST, SECOND & THIRD IMPRESSION – Promote your brand with thousands of impressions when advertising at one of our high volume facilities or outdoor venues.

  • Bulk discounts apply when you purchase an advertising package.

Digital Options

 

Sponsorship Area Frequency of Opportunity Brief Description
Digital Advertisement Monthly Company advertisements on digital TV’s at high traffic facilities, Fountain View Recreation & Fitness Center, Simkus Recreation Center. TV ads are on repeating loop, displayed for 30 days, reaching thousands of visitors weekly.
Enews – Email Blast Monthly Your ad included in the Carol Stream Park District monthly Enews emailed to 3,800-5,000+ subscribed email recipients. Only two spots available per monthly Enews newsletter.
PDF Digital Guide Seasonal Your 8.5″ x 11″ full-page color ad in the digital PDF program guide, available online only.

Print Advertisements

 

Sponsorship Area Frequency of Opportunity Brief Description
Golf Flag Advertising 6 – Month exposure Display your company logo on a Mini Golf Hole, every patron will see your company logo as they “play through”. Open six months of the year 13,000 Rounds played annually.
Ground Decals 6 – Month exposure Catch the eye of foot traffic with a 36″h x36″w ground decal. Displayed at high traffic facilities.
Bark Park Banner 6-Month exposure Bark Park Banners are 4h’ x 5’w banner displayed at local bark park. May-October.
Field Banners 6-Month exposure with one-time commitment Field Banners are full color outdoor mesh banners of your design, displayed at our highest trafficked sports park, visited by over 80,000 annual patrons. Banners displayed for 6 months, May through October. Sports fields host in-house and intervillage sporting events and tournaments, as well as high volume adult tournaments and high profile state qualifying tournaments. Sizes available 5’h x 10’w, 5’h x 20’w.
Facility Banner 12-month exposure with Annual Commitment Indoor Facility banner is 6′ x 6’Full color indoor mesh banner displayed at our highest trafficked recreation center. Prominently displayed during sports seasons, programs, rentals, seen by fitness center members and event participants.

Sponsors & Vendor Table Opportunities

 

Sponsorship Area Frequency of Opportunity Brief Description
Events Seasonal Opportunities Sponsor an event and be right in all the action with your promotional sponsor table.
Vendor Table Monthly Vendor table customized to meet your schedule with flexible variety of facilities, dates and times. Three-hour opportunity.

Advertising Terms & Conditions

Terms & Conditions: Camera ready art must be provided by the advertiser in accordance with the advertising size specification, format and ad deadlines as listed. The Carol Stream Park District reserves the right to deny any request for advertising, banner advertising or any other park district publication. The reasons for such denial may include, but are not limited to, the denial of content that is offensive, hateful or vulgar, or bias against any person or group, or competes with district programs or events, or goes against advertising policies.

 

Annual Reach

LET OUR REACH BE AN EXTENSION OF YOUR REACH

  • 39,000 Residents of Carol Stream
  • Over 21,800 program registrants
  • Over 2,100 programs offered
  • 206,000 Annual Website Views
  • 135,000 views csparks.org webpage
  • 22,000 Email Contacts
  • 14,700+ Social Media Followers
  • 312,00 Facility Foot Traffic, Fountain View Recreation Center
  • 80,000 Sports Complex Foot Traffic, McCaslin Park Sports Complex

Sponsorships/Advertising helps us provide quality programs, events and sports teams for the community and keep our fees affordable. Support the Carol Stream Park District in our mission.
Contact Pam for more information 630-784-6123, pamf@csparks.org

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